A Malaysian Japanese Discoveries

  In today’s business world, living in fastest developing and expanding field in modern economic setting has changed the way people think – Mindset. Opportunities are everywhere, yet not everyone is able to see them. The question is how an individual influenced the ability to seize a new opportunity? Opportunity Recognition (OR) represents one of the salient components in the entrepreneurial process as ways an entrepreneur acknowledge the existence of new opportunity. According to the researches, the six important theories and concepts of OR are prior experience, corridor principle, entrepreneurial alertness, social network, causation and serendipity, which are seems to be correlation between Mr Anthony and the theories, as well as contradictions and inconsistencies of theories towards the entrepreneur. However, the theories that are applicable to Mr Anthony from the first point of his business venture are corridor principle, social networks and prior experience. This can be explai...

Milton Friedman believes that the primary telos of a business is to maximize profit for its owners and disburse dividends to shareholders (Schaefer 2008; Carroll & Shabana 2014, 88). The above mentioned theory correlates with the ethical attributes of Utilitarianism that “wires” some managers in their decision making processes who believes that primary prerogative of business is to indulge in profiteering and pay little or no attention to the altruistic CSR or the concerns of triple bottom line theory associated with people and planet (Lantos 2001; Cai & Aguilar 2014, 103).    However, in pursuance of reaching ethical decisions, managers must balance the goal of Utilitarianism and endeavor to also imbibe attributes of deontology and virtue ethics in their decision making (Holmes 1909). Consequently the question needs to be asked should decisions have attributes of rationality and reasonableness in accordance to reasons, facts, and commitment and to foresee and analyze...

In the digital age, consumers are now rely more on recommendation, online reviews and comparison tools as compared to traditional advertising methods, which is expensive, especially when it comes to Television, print publication and high traffic blog. Brand Advocate is any person or consumer who talks favorably about a brand or product, and then passing along word-of-mouth messages and comments about the brand to other people, whether through online (social media) or offline (in real life). A brand advocate may be a well-respected or active person in a particular industry, journalists or online influencers with millions of followers in social media. In fact, it was proven that brand advocates are effective’s way to expose company’s brand, reliable sources, create a strong relationship with customers and eventually influences the buying-process. However, there are many ways to engage with advocates such as contests, offers discounts and personal email, sponsorships and partnership as we...

Conventional banking has been a cornerstone of global finance for centuries. From its humble beginnings in ancient civilizations to its pivotal role in today’s economic systems, banking has evolved into a complex and indispensable institution. This blog explores the history, types, benefits, and differences of conventional banking, with a special focus on its relevance in Malaysia and the world. The History of Conventional Banking The origins of banking can be traced back to ancient Mesopotamia around 2000 BCE, where temples and palaces provided financial services such as loans and safekeeping of assets. Banking then flourished in Ancient Greece and Rome, where moneylenders and traders introduced the concept of credit. In the Middle Ages, modern banking systems began to emerge in Europe. The Italian Renaissance saw the rise of institutions like the Medici Bank, which laid the groundwork for many banking principles we know today. By the 17th century, the establishment of the Bank of Eng...

“If you want to change the world, the most important industry you can be in is financial services." Jeremy Balkins A group of students soon will become bankers. Great networking across different states!               What is a bank? How do banks contribute to the economy? What does a banker do? Is bank solely for business students? How does a bank generate revenue? Let alone, am I even qualify to become a banker? These are the questions that came to my mind after my dad giving out advice before I even complete my Bachelor's degree. To be honest, I am just like any other student out there that has no idea what I'm gonna do after graduation. Perhaps build a successful career through my major that I took in the university. I was determined in 2016 that I'm gonna be a digital marketer that utilizes different channels to generate leads and build brand awareness. As technology becomes more vital, it demonstrates the importance of having digital platform...